VIDA First Advertising Agency to Advertise in Hispanic Business Quarterly

VIDA Design and Advertising was the first and only agency to place an ad in the spring issue of Hispanic Business Quarterly. The minority-owned agency, conceived the ad to represent the new world of Hispanic marketing. Market research demonstrates that the Hispanic market is the most growing and explosive market in America today. The Hispanic market is multifaceted and includes consumers who speak Spanish exclusively and those who are bi-lingual.

VIDA will be running 4 ads in Hispanic Business Quarterly in 2008. “We take bold steps in our marketing ventures,” said Claudio Burgos, VIDA’s Creative Director and Principal. “We understand the many segments of the Hispanic market and how to effectively communicate with each one to achieve our clients’ goals.”